For some time we have wanted to trial a multi-format release, creating bundling opportunities and thinking about book purchasing from the reader's perspective. Because of its fresh, modern story, this felt like the right book to trial our ideas.
Indepedents stores are small businesses, run – mainly – for love of the products they sell. Clever publishers looking for a deft, creative and energetic partner could do much worse than cultivate their relationship with an indie.
Taking place 13 April 2017, the masterclass will provide an in-depth look at successful campaigns for children's and teen titles, the key learnings from each as well as useful takeaways that can be applied to other campaigns.